If you are not blogging for your business then you should be. While many people simply dismiss blogging because of its description as a web diary they are missing a lot of traffic and revenue generating opportunities every day. Are you one of those missing out?
In truth blogs are much more than a simple web diary. They are actually a content management system and/or an easy web site template. Blogging software allows you to begin posting your content to the Internet in minutes and when you harness that ability with an RSS feed you have a powerful traffic magnet.
I have come up with 7 reasons why every business should have a blog and RSS feed.
1. Publishing a regularly updated blog helps you keep in touch with your existing audience and/or customer base. You can publish updates, news, or thoughts in your blog as well as answer questions.
2. A blog can help you attract new customers. Your blog entries (posts or articles) will become fodder for the search engines and will attract new visitors. If your blog answers the visitors question or attracts their interest you have just found another qualified lead.
3. Blogs and RSS feeds often rank higher in search engines than traditional web sites. Search engines love blogs and RSS feeds. If you design your blog properly then every time you update it the search engines are notified. Even if you don't regularly ping most search engines will revisit blogs more frequently. Plus the very organization of a blog lends itself to spidering and good search engine ranking.
4. Blogs can help you establish or build your reputation in a particular field. As your blog grows you will demonstrate your knowledge in your chosen niche.
5. Blogs and RSS feeds are good revenue streams. You can add pay-per-click ads, affiliate ads, or sell ad space on your blogs. In fact, many PPC companies also provide the ability to add PPC to your RSS feeds.
6. Blogs are great ways to generate leads. Even if you don't want to put any advertising on your blog you can use it to promote or capture leads for your own programs. These are great leads as the fact that they came from your blog means they are already interested in your topic and predisposed to your individual message.
7. Creating your own blog is the easiest way to establish a presence on the Internet and creating an RSS feed is even easier. In fact, it is also the cheapest way to get started on the Internet as there are a number of free blogging sites out there. I started out with http://blogger.com and usually recommend them but have heard others point to several other top blogging sites as well. The blogging software that I now use is WordPress and also happens to be free. In fact, most web hosts now offer WordPress (or other free blogging software) as a free site add-on through Fantastico. Installing WordPress from scratch is quick and easy but Fantastico makes it even easier. Blogs created at Blogger have an RSS feed created for them and WordPress also creates feeds in several variations automatically.
As you can see there are several benefits to starting your own blog and RSS feed. If you can count that many benefits from an Internet marketing technique that is also free and easy then you are foolish not to begin using it for yourself.
Sunday, February 14, 2010
Sunday, January 10, 2010
3 Key Questions You Should Ask About Internet Marketing
Internet marketing is exciting, challenging, and confusing. It can make or break your internet business career and yet many people who depend on internet marketing don't have a full grasp of the essentials involved in internet marketing.
In fact, many internet entrepreneurs waste a great deal of time, energy, and momentum because they do not fully understand internet marketing. Don't let this lack of understanding undermine your income potential.
In order for you to better understand internet marketing and its impact on your internet business you must know the answers to these three key questions:
1. What Is Internet Marketing?
2. What Is The Cost Of Internet Marketing?
3. What Is The Benefit of Internet Marketing?
What Is Internet Marketing?
Marketing is actually rather simple. Marketing is communication about an idea, product, service, or organization. Marketing therefore encompasses advertising, promotion and sales as well as the various techniques and forms of communication used to advertise, promote and sell.
Marketing is broader than simple advertising or promotion in that it includes researching the market to learn what consumers want and then setting out to meet their needs with the appropriate product, price, and distribution method. Marketing includes market research, deciding on products and prices, advertising promoting distributing and selling.
Marketing also covers all the activities involved in moving products and services from the source to the end user including making customers aware of products and services, attracting new customers to a product or service, keeping existing customers interested in a product or service, and building and maintaining a customer base for a product or service.
Internet marketing includes these same activities but also pulls in various internet tools including web sites, email, ezines, banner advertising, blogging, RSS, text links, search engine optimization, affiliates, autoresponders, and other ecommerce applications.
What Is The Cost Of Internet Marketing?
The range of expenses for internet marketing is huge. There are a number of promotional and marketing ventures that can cost you nothing or only pennies a day while other advertising efforts can cost you thousands a day.
It is important to consider your goals -- both long-term and short-term -- as well as how much each prospective customer is worth to you. This will help you determine a workable budget for your internet marketing campaign.
Many internet promotions are free, you can set up a web site and/or blog for $250 a year, and you can buy text links for $10 a month. You could easily spend $25-50 a day for advertising but there are many cheaper ad options available.
The best program is to start small and cheap and slowly build as you test and learn what is successful for your market and product. There is no perfect acvertising solution that works wonders for everyone. Each marketer and each product has a different formula.
What Is The Benefit of Internet Marketing?
Internet marketing offers more benefits than many traditional marketing mediums. The very nature of web sites and blogs is that they continue working to promote and market your product long after your initial marketing effort is over. Similarly many advertising efforts, such as ezines, newsletters, banners, and text links also continue to increase in power over time.
Email marketing can be a tremendous surge in contacts and sales and offers the ability to personalize your message as well as reach a targeted audience so your chance for sales goes up exponentially.
The other tremendous benefit of internet marketing is that it offers convenience and immediate satisfaction. Your potential customer sees your marketing message when it is convenient for them -- and often when they are seeking information about your specific topic. Then you offer them the ability to act on that interest right then. They can locate your product and buy in the time it would take to watch a commercial on television or turn a page in the newspaper. That is the power of internet marketing.
Now that you have the answers to these three key questions, you are ready to begin your own internet marketing campaign -- and succeed with your internet venture.
In fact, many internet entrepreneurs waste a great deal of time, energy, and momentum because they do not fully understand internet marketing. Don't let this lack of understanding undermine your income potential.
In order for you to better understand internet marketing and its impact on your internet business you must know the answers to these three key questions:
1. What Is Internet Marketing?
2. What Is The Cost Of Internet Marketing?
3. What Is The Benefit of Internet Marketing?
What Is Internet Marketing?
Marketing is actually rather simple. Marketing is communication about an idea, product, service, or organization. Marketing therefore encompasses advertising, promotion and sales as well as the various techniques and forms of communication used to advertise, promote and sell.
Marketing is broader than simple advertising or promotion in that it includes researching the market to learn what consumers want and then setting out to meet their needs with the appropriate product, price, and distribution method. Marketing includes market research, deciding on products and prices, advertising promoting distributing and selling.
Marketing also covers all the activities involved in moving products and services from the source to the end user including making customers aware of products and services, attracting new customers to a product or service, keeping existing customers interested in a product or service, and building and maintaining a customer base for a product or service.
Internet marketing includes these same activities but also pulls in various internet tools including web sites, email, ezines, banner advertising, blogging, RSS, text links, search engine optimization, affiliates, autoresponders, and other ecommerce applications.
What Is The Cost Of Internet Marketing?
The range of expenses for internet marketing is huge. There are a number of promotional and marketing ventures that can cost you nothing or only pennies a day while other advertising efforts can cost you thousands a day.
It is important to consider your goals -- both long-term and short-term -- as well as how much each prospective customer is worth to you. This will help you determine a workable budget for your internet marketing campaign.
Many internet promotions are free, you can set up a web site and/or blog for $250 a year, and you can buy text links for $10 a month. You could easily spend $25-50 a day for advertising but there are many cheaper ad options available.
The best program is to start small and cheap and slowly build as you test and learn what is successful for your market and product. There is no perfect acvertising solution that works wonders for everyone. Each marketer and each product has a different formula.
What Is The Benefit of Internet Marketing?
Internet marketing offers more benefits than many traditional marketing mediums. The very nature of web sites and blogs is that they continue working to promote and market your product long after your initial marketing effort is over. Similarly many advertising efforts, such as ezines, newsletters, banners, and text links also continue to increase in power over time.
Email marketing can be a tremendous surge in contacts and sales and offers the ability to personalize your message as well as reach a targeted audience so your chance for sales goes up exponentially.
The other tremendous benefit of internet marketing is that it offers convenience and immediate satisfaction. Your potential customer sees your marketing message when it is convenient for them -- and often when they are seeking information about your specific topic. Then you offer them the ability to act on that interest right then. They can locate your product and buy in the time it would take to watch a commercial on television or turn a page in the newspaper. That is the power of internet marketing.
Now that you have the answers to these three key questions, you are ready to begin your own internet marketing campaign -- and succeed with your internet venture.
Two Things Your Ecommerce Website Must Have
Online shopping is the latest trend among customers. Why would you still go to the shop personally when you can do shopping from the comforts of your own home? Because of the rising popularity of online shopping, more and more business persons are setting up their own ecommerce websites to meet the needs of customers and of course, earn big money online.
There is a very bright future for ecommerce websites. As long as there are needs that should be met, there will be customers. For ecommerce website owners, earning money online can be so easy. If people need your products and services, your website will stay alive as long as you want.
Online Competition For Ecommerce Websites
Because of the increasing numbers of online shoppers, there is a need for more ecommerce websites. The problem, however, is that there seem to be several ecommerce websites now. A lot of business persons have answered the call to sell something online. This makes online competition very tough.
Just think about this, if you sell health and beauty products online, there are hundred more several websites like yours. They also offer the same products and services. If there is one customer looking for a health product, he has a hundred choices to choose from. So how can you increase your website’s chance of getting that customer?
Plan Ahead And Market Your Ecommerce Website
This is one thing that most ecommerce website owners do not completely understand. Most of them think that once they have set up their websites, they don’t have to do anything anymore. They will just sit and wait for sales. This may be true ages ago, but with the tough competition now, if you don’t do anything, you won’t get any sales.
Ecommerce websites need two things to consider. First is planning and the second is marketing. Before setting up the website, there must be a thorough planning first. In planning, you must consider the target market, budget, design and other factors that will affect the overall performance of the website.
Second is website marketing. After you have set up your website, you need to work on a marketing campaign. Through marketing, you can make your website more popular and visible to your target market. There are several web marketing options which you can use. The choice of the web marketing option depends on the need of your website.
Remember not to stop working on your website after the set up. If you stop working on it, the sales will also stop. Continually market your website for continuous sales.
There is a very bright future for ecommerce websites. As long as there are needs that should be met, there will be customers. For ecommerce website owners, earning money online can be so easy. If people need your products and services, your website will stay alive as long as you want.
Online Competition For Ecommerce Websites
Because of the increasing numbers of online shoppers, there is a need for more ecommerce websites. The problem, however, is that there seem to be several ecommerce websites now. A lot of business persons have answered the call to sell something online. This makes online competition very tough.
Just think about this, if you sell health and beauty products online, there are hundred more several websites like yours. They also offer the same products and services. If there is one customer looking for a health product, he has a hundred choices to choose from. So how can you increase your website’s chance of getting that customer?
Plan Ahead And Market Your Ecommerce Website
This is one thing that most ecommerce website owners do not completely understand. Most of them think that once they have set up their websites, they don’t have to do anything anymore. They will just sit and wait for sales. This may be true ages ago, but with the tough competition now, if you don’t do anything, you won’t get any sales.
Ecommerce websites need two things to consider. First is planning and the second is marketing. Before setting up the website, there must be a thorough planning first. In planning, you must consider the target market, budget, design and other factors that will affect the overall performance of the website.
Second is website marketing. After you have set up your website, you need to work on a marketing campaign. Through marketing, you can make your website more popular and visible to your target market. There are several web marketing options which you can use. The choice of the web marketing option depends on the need of your website.
Remember not to stop working on your website after the set up. If you stop working on it, the sales will also stop. Continually market your website for continuous sales.
Marketing Strategies to Make Money Online with Affiliate Programs!
The first strategy to make money online is building a list.
This strategy is the most important step to continue to make money long term. If you do not already have some type of autoreponder system you need to get one. Don’t be cheap here either because your entire business will hinge on this one piece of software.
You can build your list many different ways. You can buy leads from reputable list building companies and get them into your autoresponder. Most good list building companies will have an option to send an email to your autoresponder so you don’t have to manually input the lead’s information.
Another effective way of building your list is from the traffic that visits your website. This step, which is probably the most effective,does require you to have a website in order to implement an opt-in list form. Of course if your Affiliate program does offer a list management service then you can send traffic to the affiliate URL, but I don’t recommend it as you will usually not be able to email the entire list with special offers.
To make the most of your opt-in form and get the most sign ups, you should place it in your sales page text. It should be strategically located in the sales text after you present a problem. The title of your autoresponder email series should address the problem by offering a solution. In the example below we will assume that I am selling a hosting package and I want opt-in subscribers to my email course for back-end sales.
Example: You can use the pre-built websites or build yourown. Many people think that building a website is hard, but I can show you how easy it really is. Take my 10 day email course “Build a Website with Ease”[sign up form here].
The second strategy to make money online is driving traffic to your website.
When I say traffic, I don’t just mean any old traffic, I mean targeted traffic, people who are motivated and ready to buy can and will make you money. You can use programs and techniques such as Google Adwords,blogging, article writing and linking to drive targeted traffic to your website. Google Adwords is a resource offered by Google in which you can pay for your site to be show when certain keywords are queried in their search engine.
The secret to using Adwords is not to bid high on popular keywords. Instead,what you do is find similar keywords that still describe your website, but are used much less frequent. These keywords will cost much less to bid on and will allow you to spread your money out over many different keywords, getting the most bang for your buck. You can use this handy little tool to find similar keywords:http://inventory.overture.com/d/searchinventory/suggestion/
Bloging is another greatway to drive targeted traffic to your website. To get the most out of this techniquethe blog should be hosted on the same website as the sales page witch links toyour affiliate program. Once its setup all you have to do is fill your blog with good quality content.
I recommend writing your own content which specifically relates to your affiliate program and or products. Once you have some content you will need to submit your RSS feed to the as many blog search engines as you can. This will put your blog out there for other webmasters to use as content feeds on their websites.
This win-win situation allows webmasters to have quality content on their website, which increases the value of that website while driving targeted traffic directly to you.
This is done by the URL link that you conveniently placed under your name after the blog was written. That means that your link is on a blog feed that is on thousands of websites. Not only do people click those links but Google sees these links pointing back to you and thinks that you’re popular and you are rewarded with a higher page rank.
Article writing is basically the same as blogging except the information in an article will need to have more useful content and be peppered with keywords that the webmasters are looking for. After completing your article you will submit (syndicate) it to content sites as opposed to blog search engines.
Content sites are places where webmasters go to find specific content to offer their readers. If you are a good writer you may at some point build up a name for yourself and finagle a deal with a webmaster to write exclusives for his site. His readers get great exclusive content and youget highly motivated targeted traffic.
Linking is perhaps the most widely used form of increasing traffic and page rank. However, if done incorrectly you could end up hurting your Google page rank and ultimately loosing potential buyers. You will need your own website for this technique as you will need a ‘links’ page to place your reciprocal links on.
Many people go and submit their URL links to link farms inan attempt to trick Google into giving them a better page rank. This does NOT work; in fact Google has been known to penalize websites for engaging in these activities.
The secret to linking is to find websites in your niche market which have a Google page rank of 4 or above and enticing the web master to list your link on their website. You may think that you would be helping your competition, well you would be. But your competition would be helping you as well. It’s better to send leaving traffic to a partner than just having them close their browser window, and remember that works both ways.
The strategies listed in this article do work and they will increase you sales and residuals it done correctly. Reciprocal linking, Blogging and Article writing are great ways to bring massive amounts of high quality targeted traffic to your website. Those strategies combined with an effective sales page with an integrated opt-in email list can make your business soar to new heights. You can and will make money with this system, Guaranteed!
This strategy is the most important step to continue to make money long term. If you do not already have some type of autoreponder system you need to get one. Don’t be cheap here either because your entire business will hinge on this one piece of software.
You can build your list many different ways. You can buy leads from reputable list building companies and get them into your autoresponder. Most good list building companies will have an option to send an email to your autoresponder so you don’t have to manually input the lead’s information.
Another effective way of building your list is from the traffic that visits your website. This step, which is probably the most effective,does require you to have a website in order to implement an opt-in list form. Of course if your Affiliate program does offer a list management service then you can send traffic to the affiliate URL, but I don’t recommend it as you will usually not be able to email the entire list with special offers.
To make the most of your opt-in form and get the most sign ups, you should place it in your sales page text. It should be strategically located in the sales text after you present a problem. The title of your autoresponder email series should address the problem by offering a solution. In the example below we will assume that I am selling a hosting package and I want opt-in subscribers to my email course for back-end sales.
Example: You can use the pre-built websites or build yourown. Many people think that building a website is hard, but I can show you how easy it really is. Take my 10 day email course “Build a Website with Ease”[sign up form here].
The second strategy to make money online is driving traffic to your website.
When I say traffic, I don’t just mean any old traffic, I mean targeted traffic, people who are motivated and ready to buy can and will make you money. You can use programs and techniques such as Google Adwords,blogging, article writing and linking to drive targeted traffic to your website. Google Adwords is a resource offered by Google in which you can pay for your site to be show when certain keywords are queried in their search engine.
The secret to using Adwords is not to bid high on popular keywords. Instead,what you do is find similar keywords that still describe your website, but are used much less frequent. These keywords will cost much less to bid on and will allow you to spread your money out over many different keywords, getting the most bang for your buck. You can use this handy little tool to find similar keywords:http://inventory.overture.com/d/searchinventory/suggestion/
Bloging is another greatway to drive targeted traffic to your website. To get the most out of this techniquethe blog should be hosted on the same website as the sales page witch links toyour affiliate program. Once its setup all you have to do is fill your blog with good quality content.
I recommend writing your own content which specifically relates to your affiliate program and or products. Once you have some content you will need to submit your RSS feed to the as many blog search engines as you can. This will put your blog out there for other webmasters to use as content feeds on their websites.
This win-win situation allows webmasters to have quality content on their website, which increases the value of that website while driving targeted traffic directly to you.
This is done by the URL link that you conveniently placed under your name after the blog was written. That means that your link is on a blog feed that is on thousands of websites. Not only do people click those links but Google sees these links pointing back to you and thinks that you’re popular and you are rewarded with a higher page rank.
Article writing is basically the same as blogging except the information in an article will need to have more useful content and be peppered with keywords that the webmasters are looking for. After completing your article you will submit (syndicate) it to content sites as opposed to blog search engines.
Content sites are places where webmasters go to find specific content to offer their readers. If you are a good writer you may at some point build up a name for yourself and finagle a deal with a webmaster to write exclusives for his site. His readers get great exclusive content and youget highly motivated targeted traffic.
Linking is perhaps the most widely used form of increasing traffic and page rank. However, if done incorrectly you could end up hurting your Google page rank and ultimately loosing potential buyers. You will need your own website for this technique as you will need a ‘links’ page to place your reciprocal links on.
Many people go and submit their URL links to link farms inan attempt to trick Google into giving them a better page rank. This does NOT work; in fact Google has been known to penalize websites for engaging in these activities.
The secret to linking is to find websites in your niche market which have a Google page rank of 4 or above and enticing the web master to list your link on their website. You may think that you would be helping your competition, well you would be. But your competition would be helping you as well. It’s better to send leaving traffic to a partner than just having them close their browser window, and remember that works both ways.
The strategies listed in this article do work and they will increase you sales and residuals it done correctly. Reciprocal linking, Blogging and Article writing are great ways to bring massive amounts of high quality targeted traffic to your website. Those strategies combined with an effective sales page with an integrated opt-in email list can make your business soar to new heights. You can and will make money with this system, Guaranteed!
Planting An Internet Marketing Seed
Dear Fellow Internet Marketer,
It is vital to create a product that will allow you to eventually expand into other markets. The goal is for the people who initiallly buy your product to also buy your next products. Since you have proven that you can be trusted by delivering a product to your clients they love it should be much easier to obtain their business when your new item hits the online marketplace. We need to understand a seed is truly important indeed. You need to see your first product as that seed.
You see this is about creating an Internet marketing kingdom, a virtual empire of products that all start with one tiny seed that is planted in the fertile soil of those hearts that are eager for your particular product. For example, I am in the process of creating a set of onlline videos where I teach students the various techniques needed to speak English. My area of expertise lies in the field of ESL(English as a second language) of which I have been blessed to have over 10 years of experience teaching to adult learners. My target market would be foreign adults who wish to learn English via video. I realize though that if I wish to branch out and sell different yet similar products later I will have to pick a product that these learners would also enjoy. This led me to recall the great end of the semester food parties in the classes that I taught where both myself and my students brought in dishes from other countries that many enjoyed. Now I know that my second product launched will be an esl cookbook with recipes submitted from actual students. The cookbook will be sold to other esl students online. Branching out even further, a cooking forum would be established as well as an online cooking class with graduates of my esl video courses eventually teaching the course. It is amazing to see how all this began from the planting of one little seed. The online esl videos seed grew to become a cookbook, an online cooking school and a cooking forum. As we all know marketing is a numbers game and the bigger number of people you have on your marketing list the better your chance of survival and dominance.
Think about your online marketing seed before you plant it. You want to plant something that will grow into something huge. When you look into the jungle you see an incredible array of trees. That is what you should want your seed to turn into. The trees in your Internet jungle will be represented by the vast amount of names on your email list who want your first and additional products. The product you create should also appeal to as many people as possible. I know those who may not be interested in esl may be interested in cooking and vice versa. I could use the cooking bait to reel in the esl fish and use the esl bait to reel in those who love cooking. When your Internet marketing seed is sown you will reap the harvest of personal freedom. This translates into having the freedom to spend time doing what is really important. Even though I am blessed to be doing well working from my home right now, my goal is to create an online marketing kingdom. God is of course the king, I am the king, my wife is the queen and my daughter is the princess. I plan to give my little girl the choice to attend college or as the princess of the family become the boss while the queen and I enjoy our travels. It all starts with that tiny Internet marketing seed. The Bible talks about having the faith of a mustard seed and what can happen if we have just a bit of faith. We have to have dreams, big dreams and seeing those dreams become realities is quite inspirational and shows that this Internet marketing thing is real. No one in your circle of naysayers can argue with your results unless they choose to be up against the truth of your success.
It is vital to create a product that will allow you to eventually expand into other markets. The goal is for the people who initiallly buy your product to also buy your next products. Since you have proven that you can be trusted by delivering a product to your clients they love it should be much easier to obtain their business when your new item hits the online marketplace. We need to understand a seed is truly important indeed. You need to see your first product as that seed.
You see this is about creating an Internet marketing kingdom, a virtual empire of products that all start with one tiny seed that is planted in the fertile soil of those hearts that are eager for your particular product. For example, I am in the process of creating a set of onlline videos where I teach students the various techniques needed to speak English. My area of expertise lies in the field of ESL(English as a second language) of which I have been blessed to have over 10 years of experience teaching to adult learners. My target market would be foreign adults who wish to learn English via video. I realize though that if I wish to branch out and sell different yet similar products later I will have to pick a product that these learners would also enjoy. This led me to recall the great end of the semester food parties in the classes that I taught where both myself and my students brought in dishes from other countries that many enjoyed. Now I know that my second product launched will be an esl cookbook with recipes submitted from actual students. The cookbook will be sold to other esl students online. Branching out even further, a cooking forum would be established as well as an online cooking class with graduates of my esl video courses eventually teaching the course. It is amazing to see how all this began from the planting of one little seed. The online esl videos seed grew to become a cookbook, an online cooking school and a cooking forum. As we all know marketing is a numbers game and the bigger number of people you have on your marketing list the better your chance of survival and dominance.
Think about your online marketing seed before you plant it. You want to plant something that will grow into something huge. When you look into the jungle you see an incredible array of trees. That is what you should want your seed to turn into. The trees in your Internet jungle will be represented by the vast amount of names on your email list who want your first and additional products. The product you create should also appeal to as many people as possible. I know those who may not be interested in esl may be interested in cooking and vice versa. I could use the cooking bait to reel in the esl fish and use the esl bait to reel in those who love cooking. When your Internet marketing seed is sown you will reap the harvest of personal freedom. This translates into having the freedom to spend time doing what is really important. Even though I am blessed to be doing well working from my home right now, my goal is to create an online marketing kingdom. God is of course the king, I am the king, my wife is the queen and my daughter is the princess. I plan to give my little girl the choice to attend college or as the princess of the family become the boss while the queen and I enjoy our travels. It all starts with that tiny Internet marketing seed. The Bible talks about having the faith of a mustard seed and what can happen if we have just a bit of faith. We have to have dreams, big dreams and seeing those dreams become realities is quite inspirational and shows that this Internet marketing thing is real. No one in your circle of naysayers can argue with your results unless they choose to be up against the truth of your success.
Friday, January 8, 2010
Getting Maximum Exposure for a Low Cost Internet Ad
Advertising had long since been a major determinant of a business' success. This would include the presentation of the product / service to the consumers. What really matters is how it is presented to the target market to be able to capture it.
Whatever the package, the ad media also plays a great role in determining the success of the product or service awareness.
What may be its advantages over other proven medium like the best-selling TV ads?
Advantages
1. Low Cost
Eventhough the Internet ad might be viewed as "classy" or far-reaching, as compared to other medium, this is far cheaper than most. Internet Ad Packages are offered for as low as $29.99 for a one-month run-time period.
2. Capture market
Should your product / service aim to cater to the younger generation or the corporate-oriented ones, Internet ad would be best since they would always be "hooked-up" into the net surfing sites that might have a link to your very own. Result, a great number of "hits" on your site!
2. Hassle free
All you would ever really need is a PC (and some knowledge and bright ideas in forming your site) wherein you could open your site, search for the best Internet Ad package, and check / update the status of your ad. You may actually never have to leave your home to advertise!
3. Updated ads
Unlike the TV ads that need to be updated on a regular basis, Internet ads may run for quite some time without the need for change. If so, change in the site is very minimal and may be done easily at home.
Disadvantages
1. Scope
Limited market may be captured if one would solely use the Internet Ad for advertising. Although most people now are into the use of technology, i.e. surfing the Internet, still, majority of the average consumers still relies on the old form of advertising as a means of gathering information about certain products / service.
2. Additional cost
If one would enlist the help of another professional or establishment to produce the site for their product or service, this would entail additional costs on the part of the entrepreneur.
Given the stated list of advantages and disadvantages about low-coast Internet Ad, an entrepreneur may now weigh in its applicability to his / her product or service.
The aim of Internet ad is to offer the widest range or "Maximum Exposure" of the brand at the least possible cost. Now, does that not sound good or what?
Whatever the package, the ad media also plays a great role in determining the success of the product or service awareness.
What may be its advantages over other proven medium like the best-selling TV ads?
Advantages
1. Low Cost
Eventhough the Internet ad might be viewed as "classy" or far-reaching, as compared to other medium, this is far cheaper than most. Internet Ad Packages are offered for as low as $29.99 for a one-month run-time period.
2. Capture market
Should your product / service aim to cater to the younger generation or the corporate-oriented ones, Internet ad would be best since they would always be "hooked-up" into the net surfing sites that might have a link to your very own. Result, a great number of "hits" on your site!
2. Hassle free
All you would ever really need is a PC (and some knowledge and bright ideas in forming your site) wherein you could open your site, search for the best Internet Ad package, and check / update the status of your ad. You may actually never have to leave your home to advertise!
3. Updated ads
Unlike the TV ads that need to be updated on a regular basis, Internet ads may run for quite some time without the need for change. If so, change in the site is very minimal and may be done easily at home.
Disadvantages
1. Scope
Limited market may be captured if one would solely use the Internet Ad for advertising. Although most people now are into the use of technology, i.e. surfing the Internet, still, majority of the average consumers still relies on the old form of advertising as a means of gathering information about certain products / service.
2. Additional cost
If one would enlist the help of another professional or establishment to produce the site for their product or service, this would entail additional costs on the part of the entrepreneur.
Given the stated list of advantages and disadvantages about low-coast Internet Ad, an entrepreneur may now weigh in its applicability to his / her product or service.
The aim of Internet ad is to offer the widest range or "Maximum Exposure" of the brand at the least possible cost. Now, does that not sound good or what?
Tuesday, December 29, 2009
3 POWERFUL Ways To Profit From Your BLOG... Starting NOW!
Cyberspace has a NEW marketing tool, even though they've been around for quite some time, yet, ONLY recently have been recognized as a Powerful communication tool for Internet marketers.
If you've been following the latest Internet marketing trends like I have, then you've definitely heard of them.
What's this new marketing tool I'm taking about that every Serious marketer should have in place?
BLOGS! ...(A.K.A. Web-Log).
Now, just for those of you who aren't quite sure what a BLOG is, here's a quick definition:
A BLOG(A.K.A. Web-Log) is basically a journal that is available on the web. The activity of updating(usually on a daily to weekly basis) a blog is called "Blogging" and someone who keeps a Blog is a "Blogger".
There you have it, quick and to the point.
If you want to read up more about "Blogs", here's a link to an article I wrote earlier that goes more in depth.
http://www.internetwondersezine.com/blogsexplained.htm
Okay. For the rest of this article I want to focus on how ONE can $$Profit$$ from having there own Blog.
I'm going to list three ways that I think are the Best and most Powerful ways to get the most out of your Blog.
So, with that said, let's go to Profit Tactic #1.
Profit Tactic #1. Writing "Articles".
Writing "Articles" are a very Powerful way to profit from your Blog.
There are many reasons why "Articles" are valuable to your Blog, but, for the purpose of this article I'm going to give you the most important part, and that's your "Resource Box" at the end of your article.
Your "Resource Box" is like a classified ad and holds critical information about You, your websites and what you have to offer them after they've read your article.
The links within your "Resource Box" could lead to your own Product or Service you have to offer, or they could lead to a Affiliate Product related to the content of your article.
This is a great way to give them something of "Value", which is the information within the article, and a great way to get them to take action by way of getting them to click on one of the links within your "Resource Box".
That's "Profit Tactic #1".
Profit Tactic #2. Writing "Product Reviews".
Writing "Product Reviews" is a great way to profit from your Blog simply because they allow you to Soft-Sell your potential customer by way of giving them your personal opinion on the product you are recommending and then providing them with a link if they wish to look into it further, instead of throwing a Sales Pitch at them.
Nobody likes to be sold, but, offering them your insight on a Product and/or Service that could help solve the problem they're dealing with is yet another great way to profit from your Blog and make you look like a Hero.
That's "Profit Tactic #2".
Profit Tactic #3. "Text Ad" Programs.
"Text Ad Programs" like Affiliate Power Ads or Google Adsense are yet Another great way to profit from your Blog.
I've listed these two "Text Ad" programs for a reason, One is a Pay-Per-Click(Google Adsense) and shows related ads to the content on that particular webpage and the other one(Affiliate Power Ads) makes You up to $60 to $100 dollars in commissions on a single click.
Here are the links for you to check them out further if you wish.
Google Adsense --
http://www.internetwondersezine.com/googleads.htm
Affiliate Power Ads --
http://www.internetwondersezine.com/powerads.htm
They are both FREE to join and only take you minutes to set-up depending on your experience.
Here's an example of how mine looks if you were to set-up your Blog through Blogger.com -- http://www.blogger.com with both of these programs. http://theiwe.blogspot.com
The great thing is... they'll be displayed on every page of your Blog when you make a post.
I also provided a link below that shows you How-To set this up "Step-By-Step", making it Easy for you to get started.
http://www.internetwondersezine.com/help.htm
Now, I'm sure there are many other ways to $$Profit$$ from your Blog, but these ones in my mind are the most Powerful.
Well... there you have it, "3 POWERFUL Ways To Profit From Your BLOG... Starting TODAY!".
If you haven't started a BLOG, maybe it's time you considered it since NOW you have some incentive.
I truly hope this article helped you realize the $$Profit$$ potential your Blog could have and how you can start incorporating it... Starting TODAY!
If you've been following the latest Internet marketing trends like I have, then you've definitely heard of them.
What's this new marketing tool I'm taking about that every Serious marketer should have in place?
BLOGS! ...(A.K.A. Web-Log).
Now, just for those of you who aren't quite sure what a BLOG is, here's a quick definition:
A BLOG(A.K.A. Web-Log) is basically a journal that is available on the web. The activity of updating(usually on a daily to weekly basis) a blog is called "Blogging" and someone who keeps a Blog is a "Blogger".
There you have it, quick and to the point.
If you want to read up more about "Blogs", here's a link to an article I wrote earlier that goes more in depth.
http://www.internetwondersezine.com/blogsexplained.htm
Okay. For the rest of this article I want to focus on how ONE can $$Profit$$ from having there own Blog.
I'm going to list three ways that I think are the Best and most Powerful ways to get the most out of your Blog.
So, with that said, let's go to Profit Tactic #1.
Profit Tactic #1. Writing "Articles".
Writing "Articles" are a very Powerful way to profit from your Blog.
There are many reasons why "Articles" are valuable to your Blog, but, for the purpose of this article I'm going to give you the most important part, and that's your "Resource Box" at the end of your article.
Your "Resource Box" is like a classified ad and holds critical information about You, your websites and what you have to offer them after they've read your article.
The links within your "Resource Box" could lead to your own Product or Service you have to offer, or they could lead to a Affiliate Product related to the content of your article.
This is a great way to give them something of "Value", which is the information within the article, and a great way to get them to take action by way of getting them to click on one of the links within your "Resource Box".
That's "Profit Tactic #1".
Profit Tactic #2. Writing "Product Reviews".
Writing "Product Reviews" is a great way to profit from your Blog simply because they allow you to Soft-Sell your potential customer by way of giving them your personal opinion on the product you are recommending and then providing them with a link if they wish to look into it further, instead of throwing a Sales Pitch at them.
Nobody likes to be sold, but, offering them your insight on a Product and/or Service that could help solve the problem they're dealing with is yet another great way to profit from your Blog and make you look like a Hero.
That's "Profit Tactic #2".
Profit Tactic #3. "Text Ad" Programs.
"Text Ad Programs" like Affiliate Power Ads or Google Adsense are yet Another great way to profit from your Blog.
I've listed these two "Text Ad" programs for a reason, One is a Pay-Per-Click(Google Adsense) and shows related ads to the content on that particular webpage and the other one(Affiliate Power Ads) makes You up to $60 to $100 dollars in commissions on a single click.
Here are the links for you to check them out further if you wish.
Google Adsense --
http://www.internetwondersezine.com/googleads.htm
Affiliate Power Ads --
http://www.internetwondersezine.com/powerads.htm
They are both FREE to join and only take you minutes to set-up depending on your experience.
Here's an example of how mine looks if you were to set-up your Blog through Blogger.com -- http://www.blogger.com with both of these programs. http://theiwe.blogspot.com
The great thing is... they'll be displayed on every page of your Blog when you make a post.
I also provided a link below that shows you How-To set this up "Step-By-Step", making it Easy for you to get started.
http://www.internetwondersezine.com/help.htm
Now, I'm sure there are many other ways to $$Profit$$ from your Blog, but these ones in my mind are the most Powerful.
Well... there you have it, "3 POWERFUL Ways To Profit From Your BLOG... Starting TODAY!".
If you haven't started a BLOG, maybe it's time you considered it since NOW you have some incentive.
I truly hope this article helped you realize the $$Profit$$ potential your Blog could have and how you can start incorporating it... Starting TODAY!
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